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The latest news and Info on newest golf products, industry personalities and emerging technologies

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Titleist “30 In 30” Fitting Events
Products and Brands

Titleist “30 In 30” Fitting Events

by Tom Brassell

Titleist is confident that the Complete Performance of their new 917 driver is better than anything you currently playing. So confident, that they are issuing the “30 in 30″ challenge. It’s simple. Book your appointment at your local Worldwide Golf Shops by clicking HERE. All you have to invest is 30 minutes of your time and…

Bridgestone – The Herd Mentality
Products and Brands

Bridgestone – The Herd Mentality

by Tom Brassell

What drives the primal urge to use the most played ball instead of the superior one? You can’t beat the pack, by playing the same ball as the pack. Dare to be better. Dare to Bridgestone. The herd mentality, it’s everywhere in nature. What drives this primal urge to use the most played ball instead…

Ping’s Sigma G Offers Material Difference
Products and Brands

Ping’s Sigma G Offers Material Difference

by Tom Brassell

By John Steinbreder – Global Golf Post Sigma G, the latest putter family from Ping, utilizes a couple of materials in an effort to improve roll and feel, beginning with a clubface that is made of aerospace-grade aluminum and backed by an elastomer commonly employed in the soles of athletic shoes and known for being lightweight…

Srixon’s Z-Star Next Gen
Products and Brands

Srixon’s Z-Star Next Gen

by Tom Brassell

By John Steinbreder – Global Golf Post The latest Z-Star offerings from Srixon give players looking for tour-performance golf balls a couple of options. The Z-Star is a three-piece, urethane-covered product that possesses a somewhat softer feel than that of previous generations and better control. Company officials say that a refined Energetic Gradient Growth core…

Why Rickie Fowler Trusts Titleist Pro V1
Products and Brands

Why Rickie Fowler Trusts Titleist Pro V1

by Tom Brassell

As Titleist golf ball loyalist Rickie Fowler explains, “The X and the V are two awesome options” to choose from. Find out what performance features Rickie looks for in his golf ball and why Pro V1 is the best option for his game. Hear it from Rickie Fowler himself, why he trusts the #1 ball…

Hot Stuff – New Golf Equipment You’ll Want In Your Bag
Products and Brands

Hot Stuff – New Golf Equipment You’ll Want In Your Bag

by Tom Brassell

4 new pieces of golf equipment you’ll want to have in your bag Republished with permission from SoCal Golf Insider Now is a great time to be a golfer as some of the game’s best equipment is hitting Worldwide Golf Shops stores following the PGA Golf Show in Orlando, Florida, at the end of January. Whether…

Titleist’s Michael Mahoney on the New Pro V1 and Pro V1x
Podcasts

Titleist’s Michael Mahoney on the New Pro V1 and Pro V1x

by Tom Brassell

How would you like to get the real lowdown on the new Pro V1 and Pro V1x golf balls? We did, so we hooked up with Titleist’s Vice President of Golf Ball Marketing, Michael Mahoney recently to talk about the new balls and a few other things. Michael was kind enough to spend some time…

Bubba Watson Talks Glide 2.0 Wedges
Products and Brands

Bubba Watson Talks Glide 2.0 Wedges

by Tom Brassell

Interviewer: As of Bubba, we introduced the Glide 2.0. we did some testing today. Give me your initial thoughts on the new Glide 2.0 wedge. Bubba Watson: Well, you got to remember, I used a lob wedge everywhere I go inside of 100 yards. I used a lob wedge, and so it has to be…

Callaway Epic Driver
Products and Brands

Callaway Epic Driver

by Tom Brassell

You can talk about technology and go on about your innovation. You can tell golfers you’re the longest and claim to be the best. Or you can build something that’s truly epic. Introducing Jailbreak. It’s redefined how the head and face react at impact. It’s transformative speed and it’s only in Epic. From Callaway.

Bridgestone Golf Unveils BFIT Golf Ball Fitting Launch Monitor App
Products and Brands

Bridgestone Golf Unveils BFIT Golf Ball Fitting Launch Monitor App

by Tom Brassell

WE’VE GOT A BRAND NEW WAY TO A PERFECT FIT IN THE PALM OF YOUR HAND! (COVINGTON, GA) – Bridgestone Golf – Innovator and manufacturer of premium golf balls, clubs and accessories – introduces the BFIT golf ball fitting app, designed to help players and instructors quickly and easily identify the Bridgestone ball best suited to…